VGM Group Services (named after its founder, Van G. Miller) began as a group purchasing organization (GPO) in Waterloo, Iowa, servicing the needs of privately owned home healthcare stores, pulling the stores into a group in order to offer higher volume purchasing power than they would have on their own individually. Later, Mr. Miller’s love for the game of golf motivated the introduction of the VGM Club division, with the same purpose as the medical division – to offer volume purchasing power to clubs that were not already part of a conglomeration or under corporate ownership. VGM Club expanded into Canada as VGM Club Canada in 2003. Today, VGM Club and VGM Club Canada service over 3,500 facilities across North America. These facilities are not limited only to golf clubs, however; VGM provides marketing and purchasing services to clubs specializing in sailing, curling, tennis, dining, social activities, and various other sports and activities. These marketing and purchasing services are also transferrable to hotels, spas, inns, and any facility that provides hospitality to the private or public sector.
Relationship building, networking, industry research, and cooperative marketing are the foundations on which VGM Club Canada is built. The mandate of the organization is to provide clubs with savings, discounts, rebates, and/or special packaged programs from the suppliers that they are already using, while also providing leads and opportunities through new and innovative suppliers that the clubs may not have worked with before. Purchasers and purchasing departments take note: this approach is what makes VGM unique in the competitive landscape of Canadian GPOs. The intent is not to influence and coerce a club’s management team into working with only those suppliers that VGM does business with, but rather to learn about the club as the unique entity that is, and find out what is best suited to it specifically. From there, recommendations can be made, connections can be forged, and the final purchasing decision lies only in the hands of the club.
Member benefits are what drive VGM’s success. If we are not helping our members to save and succeed, then we are not succeeding either. The main benefits that VGM provides to its members include:
Director / Business Development
VGM Club Canada
888-850-9188 or Jason.Stewart@vgm.com
Visit www.vgmclubcanada.com for further details.